Goal
A new website without losing search traffic
The store needed a more convenient site, but the move must not wipe out its rankings.
Kamin Pech
We wrote the specification for a new website for a fireplace and stove online store and migrated it without losing URLs: a redirect map and removal of duplicate pages.
About the client
Fireplaces, stoves and chimneys
The online store sold fireplaces, home and sauna stoves and related products.
Task
A specification and a safe migration
Describe the structure and functions of the new site, find duplicate pages and prepare a migration with redirects.
Solution
Specification, duplicates and redirects
We wrote the website specification, found identical catalogue pages and prepared a redirect table from old URLs to new ones.
A new store website
The specification covered the catalogue, filters, product pages and forms, giving the developer a clear brief.
A migration without losses
We found duplicate catalogue pages and built a redirect map so search engines transfer the weight of old URLs to the new ones.
Other projects
Let's work on your task?
We will respond within a working day.
